This isn’t a post title I anticipated writing when I began my 36 hours publishing experiment at the start of January.
My intention with that experiment was twofold.
First because I had 100 posts in draft and wanted to get more finished and published.
And second to see if publishing at different times has an impact on engagement.
On the latter point, I’ve realised it’s quite difficult to measure this, and most people don’t read a post as soon as it’s published, so it’s irrelevant whether it was published 10 hours or 10 seconds ago if they only go to their email or Reader at certain times.
The plan to publish more posts and clear my drafts both worked, and simultaneously backfired.
Turns out that whilst I published 21 new posts in January, I forgot from past experience that the more ideas I have, the more ideas I have.
So by writing more posts, this triggered off even more ideas. And now I have around 110 in draft. But that’s OK, I’d rather that than be scratching around for ideas and inspiration!
What’s been a real surprise from this experiment are two statistics.
First, my overall views for January were the best I’ve ever had, and nearly double what I received for each of the last four or five months of 2018.
Obviously the majority of us blog to share and engage with other people, so it’s fantastic to see more people reading 35hunter.
The statistic that has surprised me even more is page views per visitor.
This teetered around 2.7 pages for all of 2018. In January this shot up to 4.32.
Which is even more satisfying, as it means everyone visiting is spending more time here, and obviously finding more posts to enjoy – over four each time, on average.
Comments were at their highest for eight months – which is a major measure for me in how worthwhile the blog is, and how successful it is in forming and building community.
Annoyingly though, you all still like me far too much.
Despite disabling “likes” on 35hunter completely, you must be doing it via WP Reader, as this was also hit a record level in January.
Imagine what the comments total would have been if you’d written something instead of clicking that like button…
One final stat that I have mixed feelings about is the most read posts.
A post with a blue marker is from the current month, all others are older posts.
So the top post is once again How I Shoot Film Simply Without A Light Meter, which has been the top post every month since I wrote it two and a half years ago.
All of the top eight are older posts, and after the top Shoot Film post, the next six are all about lenses.
Only two posts actually written in January made the top 10 posts read that month.
I love that older posts still get some attention and aren’t just neglected and gathering dust.
But I’m not sure that having virtually all of the top 10 posts written months, if not years ago, makes me feel the newer posts are of equal value.
Anyway, there is much to be happy about here, and grateful to you for as a supportive reader, so thank you.
I plan to continue to publish every 36 hours for the foreseeable future, as it works for me as a blogger, and is obviously being well received by you and your fellow readers.
Oh and to give you the answer to this post’s title – “How To Double Your Blog’s Page Views In One Month” – in my experience I have two major tips –
- Publish a new post every 36 hours.
- Write plenty of posts about vintage lenses!
What do you feel about a new post on 35hunter every 36 hours? Do you feel the standard of posts has been consistent despite the increased frequency?
I’d love to hear your feedback in the comments below. Thank you.
Thanks for looking. Please share this post with others you feel will enjoy it too. If you’re interested, this is what I’m into right now.